Signs of the times, kiddies. Depression glass was given as a premium during the Great Depression at movie theaters, stores and such. It was a classic loss-leader item to get people into your place, with a something-for-nothing cachet.
McDonald's is re-introducing the concept in the second photo: free Coke glasses as a premium!
They are pretty, stylish, and a sign of our current times.
Drink up!
3 comments:
It's funny... I have seen those coke glasses a thousand times and never put 2 and 2 together and realised that they were copying depression glass colors!
Cool.
Coke have a good history of using vintage ads and items in their promotional materials. Just goes to show that depression glass lives on!
Perhaps they put them out to co-incide with this depression we are having at the moment :(
PRE-cisely my point. Maybe not a conscious reason on Coke's part, but certainly to meet the same conditions: bad economic times. Let's give summat away to entice people to part with their pennies!
Just another empty crucible that needs to be filled with beer...I mean "holiday cheer":)
Thanks for the edjumucation!
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